Executives, stop thinking of yourself as just a job seeker who is seeking a salary and start positioning yourself as a worthwhile investment.
An investment with high returns.
Write your resume to be a marketing motivator.
Instead of just listing job duties in your resume, sell value. Your value.
Demonstrate the returns.
How?
Emphasize how you will help a business do things faster, better, or smarter:
- Reduced financial statement preparation from 20 days to 7 days.
- Lowered customer complaints 40% by launching formal feedback system.
- Instilled a culture of accountability, improving product delivery time 18%.
Share how you can make money, save money, or increase efficiencies:
- Grew revenue 14% and improved gross margin 21% in 1 year by standardizing operating procedures.
- Produced $5M in cost-savings by renegotiating all supply and service contracts.
Tell readers how you’ve succeeded in the past by listing examples of success:
- Built successful technical sales organizations from the ground up within three global organizations.
- Generated over $6M in total cost-savings during tenure. Cha-Ching!
Ensure that your resume doesn’t position you as just an ordinary-job-doer. Create your resume to showcase you as a high-return-on-investment-professional. Clearly show employers how investing in you is worth their while!
